Accenture dubs 800k staff 'reinventors' amid shift to AI

theguardian.com

55 points

n1b0m

11 hours ago


63 comments

AndrewDucker 8 hours ago

To be fair, with the level of competence of most Accenture staff, they're basically on par with most AI anyway.

  • ryandvm 7 hours ago

    Honestly, of all the people that should be sweating LLMs taking their jobs, it should be enterprise consulting folks - especially the ones at places like McKinsey. A large portion of those jobs involve writing bullshit rehashed documentation that nobody reads, which is a specialty of LLMs.

    • skizm 7 hours ago

      McKinsey and other consulting companies aren't really paid to consult so much as they are paid scapegoats. Management just needs someone to blame if something goes wrong. LLMs won't really ever replace them.

      • mschild 7 hours ago

        Not just to blame. They also sell credibility to a lot of managers and bosses.

        I've experienced it often enough that upper management doesn't listen to their own employees. Ultimately, a consultant comes in, talks to employees, suggests the exact same thing to the same people, and they love it.

        Having that branding on the ppt slides sells ideas. If you're a project manager or department lead and need to push through an idea but your boss won't let you? Try hiring a consultant who will sell it to your boss.

      • phantasmish 7 hours ago

        They're also useful for industrial espionage. It gets laundered as "industry best practices" and it's part of what you (may) pay them for.

      • FiatLuxDave 7 hours ago

        "The computer said so" has been a scapegoat since the 1960s.

    • pwillia7 6 hours ago

      They are very concerned smaller shops are going to start eating their lunch since you can do what they do without hiring 1000000 people in the future

BruiseLee 7 hours ago

My employer wants to rename all software developer positions to "prompt engineers". This is to emphasize our shift to be "AI-first".

  • phantasmish 7 hours ago

    It's so hard to tell whether these people are genuinely stupid, or just pretending to be because that's what they think will be rewarded (and the latter might be correct and a non-stupid thing to do!)

  • userulluipeste 7 hours ago

    I wonder if anyone will include the "prompt engineer" in their CV/Resume. Otherwise, if one of the future employers decides to crosscheck a title that's anything different than what your current employer wants to call you, then it may lead to a credibility loss.

  • stronglikedan 5 hours ago

    As long as the compensation goes up, they can call me whatever they want!

  • binary132 6 hours ago

    Run screaming, do not look back.

  • simonw 6 hours ago

    Is this a joke? It's so hard to tell these days.

  • daveguy 7 hours ago

    Yikes. Good luck. Hope you've already started the job search.

tcmb 9 hours ago

For me this term makes them sound inefficient or even redundant, as in somebody reinventing the wheel.

  • didgeoridoo 8 hours ago

    Perhaps that’s the point.

    • another-dave 7 hours ago

      From a _consultancy_ it feels a bit on the nose. Do you have a system that's mostly working at the moment? We'll migrate that at huge cost to something else (for little upside, but it'll get sold in really well to senior management)

      • fishmicrowaver 7 hours ago

        This marketing effort is aimed at shareholders, not customers or employees. The stock has been tanking hard and she's just replicating the strategy of staying in AI related news hoping for a bump. Hopefully it works, for the employees anyway, so they can dump their own shares.

Havoc 7 hours ago

That does sound like a consulting plan …

  • pan69 2 hours ago

    They must have hired McKinsey to advice them.

binary132 6 hours ago

That’s so vapid only an AI psychosis binge session could have produced it

camillomiller 8 hours ago

I love what they did with the Metaverse too. Such trailblazing work.

  • sethops1 7 hours ago

    Haha, I hadn't heard about this before https://www.accenture.com/us-en/services/metaverse

    > executives expect 4.2% of their revenues coming from metaverse in the next 3 years—a value of $1 trillion

    I wonder if that KPI is still on target.

    • coldpie 6 hours ago

      Hahahahah

      > 81% of executives say metaverse related technologies are inspiring their organization’s vision or long-term strategy

      > 90% of executives anticipate an increase in the level of resources their organizations will dedicate to metaverse related technologies in the next 3-5 years

      > $1T executives expect 4.2% of their revenues coming from metaverse in the next 3 years—a value of $1 trillion

      If ever there was an argument that executives would be more productive members of society if they were flipping burgers, it's this website.

      • binary132 6 hours ago
        3 more

        Erm, have you seen the news lately? Big line go up bigger than ever before. Very productive. Extra big number line up

        • coldpie 5 hours ago
          2 more

          You're right. Bonuses for everybody (who already has a net worth of $10M or more)!

          • binary132 4 hours ago

            oooo, maybe they'll throw us little guys a pizza party

      • alfiedotwtf 6 hours ago

        As I’ve experienced before with Accenture, this is the problem you get when you only hire Yes Men

  • chasd00 7 hours ago

    I regret I have but one upvote to give.

    At least with AI there’s some actual value there, the consulting firms have to jump on every trend because they market themselves as “thought leaders”. I expect a lot of AI shake out this year, people will find where it works and where it doesn’t as well as begins to realize AGI isn’t right around the corner. I’ve gone from pretty skeptical to cautiously optimistic about LLMs with respect to code. I was working on something a couple weeks ago and ran out of free tier claude. I was willing to pay the $20 out of my own pocket to keep using it for work tasks. That forced me to rethink my stance.

ablation 9 hours ago

This is very, very funny. Pathetic too, of course. But mostly very funny. Has it ever delivered much more than boiler-plate consultancy packaged in buzzwords at the best of times? Now with added slop!

  • elzbardico 8 hours ago

    Accenture is more like a body shop or software factory than a traditional consultancy.

    Their business model is based on the fact that most non-tech companies have a deeply seated prejudice against paying software and system engineers high salaries and that most of their software engineering senior leadership is hopelessly out of date in technology, but are well-connected with the rest of the leadership team, and can't be replaced directly by more competent, younger people.

    So they spend vastly more money to outsource things to Accenture than they would do paying good salaries to engineers. But then, the idiots at Wall Street are allergic to any dollar spent on salaries, while always thinking dollar wasted on companies like accenture is "investment" and thus "a good thing".

    • consp 8 hours ago

      Why keep people with knowledge of the systems in your company when you can not have it from the start! (/s obviously)

      • elzbardico 3 hours ago

        I came to the conclusion the most executives in big non-tech enterprises fear an overly powerful IT and actively take decisions that have the goal of making IT less powerful.

        It is not very different from ancient Roman Emperors making sure generals that were too successful or popular ended up suffering some funny fatal accident.

  • abdulhaq 8 hours ago

    Actually, back in the day Andersens (and EDS) were some of the few companies that could deliver really big systems (for all their faults) e.g. https://accountancyage.com/2000/03/16/andersen-consulting-to... . Each year a number of analysts had nervous breakdowns, I worked with one of them.

    • chasd00 7 hours ago

      I worked on some very large very emergency contact tracing, disease surveillance, and vaccine management implementations during covid. Someone on one of my teams ended up in an inpatient facility after a breakdown. Having senior leadership break down in tears on calls was unusual but not unheard of during that time either. Analysts and others at that level went from ok to very not ok in about 90 days. No one cares about consultants, they get ground to dust and then replaced with another team. I was paid well but it was a tough time.

      • alfiedotwtf 6 hours ago

        I found this too. They’re under a lot of pressure, especially because if they don’t deliver, their visa will be yanked and replaced with the next cog

  • chasd00 7 hours ago

    Accenture is a big place, it has a “nice part of town” where there’s genuinely good people who do good things. There’s also the boring part of town where they just “turn the crank and go home”. There’s also “the wrong side of the tracks” that’s just career nightmare fuel.

    /not admitting I work there but… you know

brazukadev 2 hours ago

Weak. Vibecoder would be much cooler

citizenkeen 8 hours ago

I can always trust a large consultancy to reinvent the wheel.

  • chasd00 7 hours ago

    “Consulting: if you’re not a part of the solution there’s money to be made prolonging the problem” - despair.com

    :)

ivape 8 hours ago

First, your role gets renamed …

Then you get laid off.

It’s kind of sad to see everyone being walked out of the factory, the final shutters on the modest profession of programming. I guess this is kind of exactly what it would look like, that bittersweet moment of ‘it’s actually really happening, and it’s actually really sad’.

Part of me wishes we could freeze time, that if we could just keep it like this, this many jobs, this many people, keep it a nice small village …

But this tidal wave before us doesn’t care. So long folks.

  • throwaway290 8 hours ago

    Most of people here think "I will be fine, only the other guy gets fired, programmers always will be needed". And we are tempted by new shiny stuff or we think using llms will help us keep the job but really by agreeing to what is happening and not being skeptic and standing against we dig our career graves. Kind of tragedy.

    • JamesSwift 7 hours ago

      If you view yourself as a "backend developer" or, worse, "a react developer" then sure. If you view yourself as a "person who solves business problems with technology" then the only thing AI does is enable you to do more.

      • throwaway290 6 hours ago
        3 more

        business owner solves business problems with your assistance. you are saying llms cannot in near future give this assistance. seems debatable.

        • alfiedotwtf 6 hours ago
          2 more

          Look at another post from today where Google’s Agent deleted a whole drive.

          • throwaway290 an hour ago

            give it five minutes and someone will be like "but remember that story how an employee nuked entire company by mistake, humans are no better"

    • lovehashbrowns 7 hours ago

      Should’ve gone the art-industry route instead of this. Posting any kind of ai-generated art in an art community gets hostile pretty quickly.

    • margorczynski 8 hours ago

      A lot of people here have overgrown egos and really believe they are irreplaceable. And reality can come at you really fast.

      • rightbyte 8 hours ago

        Even actually being irreplaceable doesn't help if management doesn't agree.

        And increasing costs 10 fold due to letting go of someone that were doing two teams worth of work on some internal system he had 20y of experience with wont show up in some table in some power point.

    • cgdub 6 hours ago

      You're replying to an LLM.

      • throwaway290 an hour ago

        how do you know it's an llm? how do you know I'm not an llm? how do I know you're not an llm?

        that nicely summarizes one of problems with llms.

  • myth_drannon 7 hours ago

    That was probably the feeling of thousands of scribes when the printing press spread and more people could afford to buy books. The art of writing, including calligraphy, still exists, but primarily as a hobby.

  • sinenomine 7 hours ago

    If you are 40 and haven't transitioned from a linear employee to manager or a small shareholder, your trajectory is that of jaded sadness. I write this to those who are still young enough to read and listen.

    • coldpie 6 hours ago

      Almost all of the couple-hundred employees laid off at my company in the past year have been managers.

      For me, I paid off all my debts, and I'm reducing my spending to build up a big stockpile to weather a rough period or large salary decrease. TBH I'd rather find other kinds of work than lean into AI tooling. It's so boring & demoralizing.

    • jeswin 7 hours ago

      This is the wrong advice in my view. Senior engineers are the ones more empowered by AI than anyone else, provided they update their skills.

    • mistrial9 6 hours ago

      this happened with all manner of engineering in America. Industry is power-driven, and only-workers do not protect a place to stand. At the same time, massive fortunes were made, and many, many companies died. Its not a static environment.

petesergeant 7 hours ago

> Curious job titles are also popular in the media and entertainment industries, including at Walt Disney, where technical experts who design and build its theme parks are referred to as “imagineers”.

Sorta shit you can pull off if you're Disney, absolutely not something you can pull off if you're fucking Accenture. People as old as me may remember the KPMG song[0]

0: https://www.theguardian.com/business/2001/dec/09/theobserver...

cyanydeez 8 hours ago

'Guys, know how we figured out the basics of what we do, and we teach the interns and juniors it, and everyone just gravitates towards a workable model? Yes? Well, forget all that, lets learn how to do that much, but ignore everyone else in the hopes we never have to hire juniors or interns again!'